SINGAPORE, 29 December 2022 – With effect from 1 January 2023, the company formally incorporated and known as Singlife with Aviva, will be known as Singlife. 

It is a natural part of the progression of the new company formed by the merger between insurtech start-up Singlife and Aviva Singapore on 1st January 2022. The change will help cement the company as a Singapore-grown company and build its brand as one born in Singapore with regional ambitions. 

There will be no disruption to its services and commitment to customers in Singapore. All policies and financial advisers will remain unchanged, with the exception of procedural and legal references to the updated brand name and logo in the future. 

We now kindly seek your assistance in also referring to Singlife by its updated brand name and logo and have enclosed a few assets for your records.