Friday, 25 October 2024

EastWest Visa Platinum Credit Card wins Best Credit Card for Cashback with enhanced rewards

5 min read

By The Asian Banker

The EastWest Visa Platinum Credit Card has enhanced its cashback offering, targeting premium lifestyle and travel-focused consumers with an 8.88% cashback rate on shopping, dining, and travel, including airlines, lodging, and vehicle rentals for both local and international transactions. This cashback also applies to online stores, reflecting the growing trend towards digital shopping. Following its relaunch, the card saw a 57% increase in average monthly billings per active card and a 216% rise in new card acquisitions, surpassing its launch targets within four months. Key benefits include a 0.30% cashback on other purchases, complimentary travel insurance of up to PHP 20 million ($357,178), and a low foreign exchange rate of 1.70%. Digital features like applications and cashback redemptions via the EastWest System Tech Assistant (ESTA) chatbot enhance the card’s appeal. The EastWest Visa Platinum Credit Card caters to affluent customers seeking significant rewards for spending in relevant categories, reinforcing its position as a leading cashback product designed to meet the evolving needs of its discerning clientele. 



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