CTBC Bank captures 99% of Taiwan’s contactless payment market with innovative T2P product and e-Cash app
CTBC Bank introduced the first T2P product in Taiwan, capturing 99% of the contactless payment market. By allowing merchants to use smartphones as POS, the bank offered small business owners and mobile merchants a low-cost and mobilised payment solution, saving them up to 98% of POS setup and 94% of maintenance costs.
To further support small business owners, CTBC Bank launched the e-Cash app, the first mobile solution in Taiwan that provides one-stop services and beyond banking services for small businesses and owners in one application. Since the launch of the e-Cash app, small business owners users have recorded an average monthly growth of 34%, and transaction volume has increased by 20% per month.
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