Sunday, 8 September 2024

GXBank leverages innovation and customer focus to set new industry benchmarks

5 min read

By The Asian Banker

GXBank quickly became a market leader by pioneering innovative digital solutions and delivering a seamless customer experience. It was the first digital bank to launch under Bank Negara Malaysia's digital banking licensing framework, becoming fully operational and certified within 16 months. With features like AI-powered onboarding, daily interest-bearing savings pockets, and seamless integration with the Grab ecosystem, the bank attracted over 100,000 customers within two weeks and more than 500,000 by June 2024. Its data-driven approach and customer-centric solutions have set new industry benchmarks.



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